Hello, and congratulations on this article.
on the thanks to Boost Course Completion and Engagement Rates. We'll discuss the thanks to boosting higher online course engagement rates, which basically finally ends up in
more backend sales. Now, the rationale why this may be the case is because statistically, only 10% or fewer people
Now, if you're thinking that that about it for just a second, and if you have got got a course that you're selling, and you have got
maybe 100 students, and just one of them actually completes the complete course, nine of them have
the potential to buy for your other courses, but maybe they're just not doing it. So getting your students to
actually complete the course goes to help build more trust. See what happens here is more trust that
they have in you, the more that they are visiting buy from you. so that is the real reason behind why you want to
make sure that you simply motivate your customers along and along.
So this could be 31, the Introduction. So let's discuss mindset first. It's all about your customer and
not about you. Now, in other words, what you'd wish to try and to right away is to put yourselves in their shoes,
everything that we'll discuss in precisely some minutes and within the hour, I would like you to think, what is
it that my customer goes to want? Not necessarily what you're thinking that your customer wants, but what
exactly do I fathom your customer? And this will be visiting divulge heart's contents to you whether you recognize your
customer or not, which can be a decent thing, because if you are doing not, you will always discuss with your customers,
survey them and procure a stronger idea. So like I said if you are doing not know that, reprimanding your customers one on
one, sending them a survey, requesting feedback, is also a decent thanks to inducing their opinion involved, and you
understand some way to assist not only them but future customers.
Now, here is the alternative during this post.
#2, we are visiting to discuss the Human Brain. Now
the reason why is because understand
why we as humans, chemically, in our brain, take certain actions and why we do. Those are very
#3, we'll discuss the need
Triggers. So from now on, we'll discuss triggers. and also the need trigger obviously relates to
human desire. Now you're only visiting know that if you surveyed your customers. which we are going to talk
more than during this
#4, we'll discuss the Progress Trigger.
#5, we'll discuss the human trigger.
#6, we'll discuss rewards and points, so Course Rewards during this case.
#7, we'll discuss Engagement Rewards, getting people to not only complete your course but to
engage with you. You see, scientific studies have shown when people see others are involved,
there's a group that's doing something, people become more intrigued by what's happening during this
group. So if people are talking in your community, they're more likely visiting communicate further. If
they're not, then on balance, maybe they're likely to not do that. Of course,
#8, we'll discuss the Attention Trigger.
Ok,
so in terms of what you'd like, you're visiting want to have some money to shop for some tools, so
that you can create triggers that we discuss and so the solutions for those triggers and so the reward system.
Now,
there are some free plugins out there, which I'll discuss afterward, but to be honest, we've tested
some of those which only aren't great and may actually cause you many headaches. Free isn't
always great because many times things don't seem to be supported.
Alright, so thereupon said, let's achieve.
#2, we're visiting to speak about the human brain. Now
hopefully this is often visiting be insightful to you likewise because this could actually facilitate your understanding of why
we think the way we do, why we do things the way we do. And it would even facilitate your get things done as
well.
So you would possibly be wondering, why within the world are we talking about the human brain in a very course about
how to increase your student's consumption rate. But believe it or not, this can be a giant and a big part of
getting to understand the way to get your students to really consume more. So while I'm teaching
you certain triggers, certain strategies, and things to implement, you may consider other things along
the way that may actually help your students.
Now let's discuss dopamine for just a second. No, it is not a drug. or anything like that. it is a chemical
that's being produced by your brain. So consistent with webmd.com, it says what's dopamine? Dopamine
is a variety of neurotransmitters, basically, your body produces it. Now I'm visiting skip this paragraph and
go straight to here because this is often the important part. This here says dopamine plays a job in how we
feel pleasure. it is a big part of the uniquely human ability to think and plan. And it helps us strive, focus
and find things interesting. So as you'll imagine, as you are going through the course, it's visiting make
people feel oh, this can be great, I completed this course or I completed this subject or I passed the quiz. It's
sort of a present chemical.
So let's take a unique perspective here. in keeping with UPMChealth.com, dopamine controls many
functions, including behavior, emotion, and cognition. This chemical also communicates with the front of
your brain, which is related to pleasure and reward. therefore the last sentence is basically what I'm trying to
get at, and that is the foremost important part for this course, is that dopamine is produced and is associated
with pleasure and reward. So, let's pass on up here. And this may quite open your eyes to how it
actually relates to an internet course. So obviously, if you'll be able to get people to end, you know, step one,
step two, step three, like this article, if we can get you to travel from the article
#1 all the thanks article
#8 and complete it, guess what, you are going to
feel excited, you are going to desire you probably did something
that you normally don't do because the minority actually complete a course, but the bulk doesn't
complete the course. So you are going to feel great. and that is the dopamine reaction in your
brain.
So regarding your course, how can we create triggers, essentially. So that's where we're visiting talk
about different triggers in terms of strategies, just like the progress trigger, the need trigger, the human
trigger, and a bunch of other triggers also, and what that appears like practically in your business. So for
example, growtheengineering.co.uk. one of all the things here is talking about online learning in
gamification. Now, the rationale why I bring this up is because the majority prefer to play games. And the
reason why is because those dopamine triggers, they're just constantly triggering. So dopamine creates
positive associations with learning. Dopamine or the texture good hormone is released whenever we are
rewarded for a particular action. Now it says gamification focuses on giving learners instantaneous
feedback, which could not somewhat be available. By giving virtual rewards for achieving learning goals,
learners begin to associate the training with positive emotions, prompting them to do to repeat it again
and again. So in other words, if you'll create a positive, exciting, interesting, and fun, perhaps,
experience at the start, they are going to need to travel through.
Now, what does that look like? Well, that is what we're visiting discuss within the next few articles. So with
that said, we'll see you there.
we're visiting to speak about the need for Trigger.
Now you would possibly be wondering why within the world are we at a toy website for kids? or even why are we
going to amazon.com and searching at cool gits and gadgets? Well, I need you to think for just an instant,
in the past months, or even the past year, I need you to consider something that you just really
wanted. Was it a car? Was it something mental, a relationship? What could it be? So you'll even think
of it from your kid's perspective. As we're watching this website, maybe your kid wanted this nerf toy
blaster, or even you probably did once you were little. So if you're thinking that back to those days, what was it?
What was it about it that you simply really, really wanted? Now if you'll jot that down as a part of an exercise. just jot
down what quiet emotions, why you wanted exactly maybe that or even something else, what were
the emotions that you just felt? And what were the desires, what were the top results? Write those down
right now.
Ok, so hopefully you wrote down some emotions. the explanation why I wanted you to require this tiny
exercise is because this is often really what your customers are all about. you wish to consider how you
can motivate them from #1, 2, #3, lesson whatever, and motivate them by showing
them that ok, if you complete #1, you will get here, if you complete #2, you will get this desired
results. If you complete half this course, you may get to the present point and you may be able to, you'll
be halfway there but you will get this which. So hopefully that creates sense. Basically, you wish to #1,
give them a fast overview of exactly what to expect, so that they know exactly what's coming. If they
know exactly what's coming, then they'll get excited, right? they'll get excited about what's
actually to come back. So that's why I'm showing this to you, is because it is a very similar concept of you
wanting something or someone that you just know wanting something. So as adults, if we attend
amazon.com, and perhaps we're observing shoes, maybe we would like them because they're going to help us run
better, maybe our feet hurt, or even they'll just make us look more stylish, right? So that's why you
need to understand your students, understand what they require to attain.
Now obviously the explanation why they bought your course in the first place was because they wanted to
achieve something. So just reiterating that in itself can actually be an enormous motivational factor or the desired
trigger. Ok, so I already talked about this, but in practical terms #1 in fact, create that list and show
them what to expect. And #2, simply reiterate what they need, and try to, if you can, attempt to plug it into
So
#2 perhaps can be about something and you relate it to whatever you're trying to
teach, but you furthermore may speak about it moreover, so you maybe discuss that desire that they require to realize.
In
#3 you'll discuss the subsequent step, what to try to do there, but also reiterate that desire.
So along and
along, you're just reminding them why they bought the course within the first place, because that they had that
excitement. you would like to stay it exciting, so they complete the course. Now, like, for instance, this
course, you may take it and you may add things in between. So there is a form of things that you just can
do to create it interesting. And in fact, only you actually would know that, but we'll provide you with some
practical application on the way to act doing that.
Now, in our own way to realize this is often by creating a roadmap. So you'll create a mind map or a roadmap
or something to point out to them what's ahead. Now plenty of individuals tend to be visual learners or kinesthetic,
so they learn better by actually seeing. So to realize that you may definitely get access to
something which will facilitate your creation roadmaps. So here are some sites which will allow you to try and do that.
Piktochart.com is one of them, and this site allows you to form infographics plenty of the
infographics look really interesting, and they have that sort of roadmap look. So not everyone, but some
of them, and that they have a large number of templates that you just can pick and select from. So if we go under here,
and we click on infographics, just to present you a plan of what this appears like. So this one here, for
example, this can be a decent thanks to showing it or camping, this can be an honest thanks to showing a roadmap and what to
expect. And using graphics also can help thereupon.
So let's just move to this one right here. and really, once I scroll down, you'll be able to see that this can be a decent
example of a roadmap. So you'll be able to have #1, #2, #3, #4, #5, #6, and provide the idea about what to
expect and the way that integrates with their actual desire. Now, a number of these don't necessarily appear as a
roadmap. So in fact steer beyond those, but those that do definitely want to select those up. Now,
piktochart.com isn't the sole place where you'll find infographics. There are many other places out
there. Another place is named graphicriver.net. So we will go here, graphicriver.net, and kind in
infographic roadmap. Click enter, and let's examine what we get. that the first one you'll be able to see it's sort of a
racecar track. Now obviously, after you pick infographics, ensure that they suit your demographic. So
in other words, they fit who you're actually visiting target. So if this fits your course, then great, pick
and choose that. You see, in this manner, your student can actually see ok,
this can be #1,
or step #1,
step #2,
step #3
step #4,
or step #5,
and this is often what they will expect. So some people, after they study things,
they're like, oh, I actually want to find out what's in #4, but before I can get there, I've got to finish
#3 and #2. Or oh, I actually want to seem at #5 or #4 and #5, but I need to complete these to induce there.
So creating a roadmap and allowing people to work out it visually allows them to really start to give some thought to
what is actually visiting start-up of that, how are they visiting meet up with to the current desire, and more.
Alright, so now that we've covered this,
let's go to #4.
#4, this can be often visited
g be about the Progress Trigger.
Now another motivational factor that can help boost those dopamine triggers is by showing your
students where they're within the course. Why is this important? Well, if you're thinking that about whenever you're taking a quiz, what percentage times have you ever ever taken a
quiz and thought to yourself when is that this visiting end? So, as you'll imagine, this is often presumably going
to be in your customers' minds yet, especially if they have busy lives. So with a quiz, we found over
the years, what works very well to induce people to complete a quiz is to possess a progress bar at the very top.
This allows your customer in relevance the course to actually see where they're within the course. So are
they halfway through? Are they 10% in? Are they almost done? Where are they in terms of progress in
the course?
Now, so on the line up a progress bar, you either must do some custom coding or if you're employing a
WordPress site, you may utilize a WordPress site plugin that integrates into your online course
platform. Now I'm visiting to provide you with some actual advice on which platforms we recommend in terms of
online courses. There are many out there, but a variety of them have progress bars, and in any case, some of
them don't. Now we are going to not represent every single one out there, but one in every one of them that does which I find
to be a dedicated site is teachable.com. So Teachable is what we call a SAS, software as a service, and
this is not a site that you simply own or a WordPress plugin, it's a 3rd party site where you'll simply register,
you can easily create a course, and also the progress bars are implemented within them. Now, this is a
great way to easily get on my feet and run if you are doing not want to run your WordPress site, set things up. And
.
Now, I'll say in terms of the alternative triggers that we'll discuss presently, especially the gamification,
Teachable doesn't have gamification inbuilt. So you will be limited to a selected degree if you go together with a
SAS third-party platform. So if you'd prefer to try to do gamification, which we'll discuss later and we'll talk
about different plugins that you just simply can use that we recommend, if you go that route, you will have to own
a WordPress site.
therefore the bulk of people have a WordPress site, that's why we're visiting to provide you with
different options to travel that.
Now, in terms of a WordPress site, here are the WordPress plugins that you just simply will need. There are many
Learning Management System plugins out there, but the only of the only ones that we found over the years in
terms of testing is learndash.com. LearnDash includes plenty of integrations, which means if you'd wish to try to do
different things together with your site, for example, gamification, engagement, or community, you will be ready to easily
do that. and since they have a large team, and that they are constantly commencing with updates, and their
integrations are just, there's just countless them. this provides you the facility to expand and scale at a later
date. So learndash.com may be a learning management system. So this permits you to create your courses So there's stuff in-built to
LearnDash that you just could utilize in itself, if you just wanted to remain thereupon. Now, if you wanted to
move to the subsequent step, you'll add more gamification. So as you will be able to see, in terms of building courses,
it's very easy. And as you will be able to see, one all told the key features is it manages learner progress. So it allows
not only the learner to figure out where they're within the course, are they halfway, are they, you know, 75%
through the way, it allows you to figure out yet. In fact, if you check here in their content, you
can see that there's a course progress bar that's actually inbuilt. Now, I'll say that by default, most
learning management systems should have that. If they are doing not, then they're presumably very outdated.
So definitely search for a learning management system, if it's not LearnDash, that's fine, there's plenty out
there that are great. But this will be something that we've used and tested and might highly recommend. So
this in itself would help therewith progress trigger, and allowing the user and thus the coed to see where
they allow them to think ok, I'm halfway, you know, I'm just visiting race, get this done.
You see, if there is not any progress bar, or there are not any little motivational triggers, then they go to think, ok,
I do not know where I'm, but I'm just visiting stop now and am available back later. And lots of times there is no later because they merely get distracted and that they totally chuck your course.
Now we'll discuss different strategies that you simply can use at the top of this course on how you'll get people back to your course if they totally forgot about your course. it'll cost a touch little bit of money, but it's well worthwhile within the end, as you've learned up to now. Alright, so herewith said,
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